Our appearance and dress not only reflects our self-image, but also our strengths, weaknesses and capabilities as perceived by others.

How you groom and dress is not only an individual statement, it is part of your image that positions you in the eyes of others. It is an expression of your personality and a reflection of your attitude, focus, stature and status. Understanding the psychology of your appearance, the variables involved and how to maximize them, will give you confidence in any social or business situation. The attention to detail spent on personal care, knowing what to wear, how to wear it, and when to wear it has a direct effect on influencing people, positively or negatively.

Are you trustworthy, are you a professional, are you successful? Or, are you overly casual, intimidating, or disrespectful to yourself and others? The observations that people make – right or wrong – come down to one question: Do I like you? And, if you want to be liked, hired, promoted, make a positive impression, and influence those you meet – you must have the knowledge of what it takes to be your best.

Why? Because often first judgments are not made on how good the product is, but how it is packaged.

• Psychology of Appearance
• Personal Care, Grooming, & Dress
• Body Shape, Body Line, Fit & Harmony
• Accessorizing / Fabrics & Textures
• Psychology of Color
• Dressing for Business & Social Occasions
• Professional Dress Expectations